A holistic approach to business coaching and consulting for small businesses ready to get down to the business of running a business.
There’s no question the next level of growth and expansion is just around the corner… only if you could get there.
Flying by the seat of your pants can only take you so far.
Maybe the money is OK but not where you want.
Maybe you’ve plateaued with smaller clients and can’t seem to close the big companies.
Maybe you’re not making the progress you know you could.
Maybe you’re working ridiculous hours and foregoing precious time with your friends and family.
The “duct tape” structure that has gotten you here can no longer sustain more growth. You’re stretched in all directions… hitting the wall, ceiling and floor all at once.
You KNOW you need clarity, funding and discipline to expand your business and increase your profit in a way that fits YOUR big picture.
Yet it’s easier said than done.
Attending seminars and taking online training courses might have given you some new-ish information, generic blueprints and run-of-the-mill checklists. But those long lists of “things you should do” aren’t really helping. You’ve analyzed things to death and they just don’t seem to fit together in a way that makes sense for YOU.
Cobbling together a few “subject matter experts” who slam you with a bunch of jargon yet don’t really understand all parts of your business will never maximize the huge potential you KNOW is there just a little beyond your reach.
Hiring a marketing agency may make you feel like a big shot, but the reality is you aren’t quite at the point of paying a retainer and adding a big overhead to your operating budget. Plus, small businesses often get the B team… And besides, is marketing your only problem?
It’s time to buckle down, get focused and do what will truly move the needle for YOU.
You need a holistic approach to business coaching and consultation that helps you fit all the pieces together while getting down to the ground floor so you know exactly what to day in your day-to-day operation.
You need to stop wasting time and energy on “things you should do” and laser in on the strategies and opportunities that will take you where YOU want to go.
You need to get your financial ducks in a row and find the necessary funding without putting your family’s finances in jeopardy.
You need to step up as the CEO of your business so you can take charge, be decisive, fill your knowledge gap strategically and get s**t done.
You need to stop constantly putting out fires. You need to get to the root cause of your challenges and build a solid foundation for a lasting venture. Looking busy and actually accomplishing meaningful work have vastly different results!
It’s time to have your finance, strategy, marketing, sales, project management, customer service, leadership and biz dev work together like a well-oiled machine in a way that piece-meal compartmentalized solutions can’t rival.
This is called “doing business.” As a revitalized CEO you will get it all done, and you don’t have to do it “all” all by yourself.
I will assist you getting it all done.
Hi, I’m Cheryl Mitchell, your Secret Weapon to identify the best opportunities and put the right systems in place so you can expand your business and increase your profit in a way that fits YOUR big picture.
My blend of coaching and consulting helps you dig deep into your priorities and overcome your challenges as we roll up our sleeves to make things happen.
My collaborative process means we’re in it together. I want to make sure you’re equipped to fly high instead of relying on me as a crutch in your business. I give you the fish dinner and then teach you how to fish. I want to see you soar.
My unique approach is grounded in my diverse background in finance, strategy, marketing, project management, sales training, customer service, cross-function leadership and business development.
With an MBA from the MIT Sloan School of Management, I’ve worked for various business leaders in Fortune 500 companies, startups, and all kinds of businesses in between.
And, I’ve started my own businesses so my understanding of your challenges aren’t just theories from textbooks.
I’ve served as an Astia Speaker and Workshop Leader, SCORE mentor and SBDC advisor and independent coach and consultant. I’ve heard my share of startup stories, and lessons that come with them from living and traveling all over the USA and the world as a businesswoman and weekend triathlete.
I’ve been in the trenches to understand how all the different pieces in business and marketing fit together. I’ve worked in a variety of business situations to know how to adapt the timeless principles to create successful outcomes.
By putting together my diverse background and expertise I’ve gained over the years, I deliver out-of-the-box thinking and unconventional solutions not bound by preconceptions in any particular industry.
Working with me, we’ll design a business that supports YOUR big picture and make it happen.
Each client has her own unique priorities and circumstances, and I won’t be squeezing you through my agenda just because I need to check things off the list and move through a curriculum.
Here’s a typical process I take my clients through to help them diagnose their current challenges, get clear on their BIG PICTURE priorities, identify the best opportunities, craft smart business strategies and put the right systems in place to achieve growth and increase profit:
1. Rinse and Repeat
I’ll be there with you until you’re completely confident that you can keep this growth cycle going. Then you can call me up any time to help you fine-tune and adjust as necessary.